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IBAP initiative

The Independent Booksellers Affiliate Programme (IBAP) is the umbrella for the initiatives Gardners provide for independent booksellers. This includes providing, our support for the BA Christmas catalogue, sponsorship of the Independent Bookseller of the Year Award and much more. 2017 sees the 7th year of this popular scheme, which is supported by around 50 publisher members and also features a monthly offers brochure supported by high promotional discounts exclusively for independent retailers. Contact us to find out more

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Advertising opportunities

We offer suppliers advertising opportunities across both print and digital, at prices to suit all budgets, to market their titles. We will work closely with you to tailor any advertising to meet your requirements and complement your existing sales & marketing. To view our current Media Pack & contact details please click here

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As a supplier you can submit your titles for any of our many promotions through your buying contact at Gardners. We offer a variety of options including seasonal, channel and country specific promotions. Additionally several of our customers also offer promotional and marketing opportunities within their stores/websites. 


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It is now economical to print as few as one copy of a title, which can be supplied to booksellers worldwide in the same way that we supply a book from stock. With very little investment new books including out of stock and out of print titles can be made available - extending the life of your catalogue! Find out more.

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Website fulfilment

Our full product range is supported by Gardners established CDF fulfilment service, which launched in 1997 and sees us annually ship millions of parcels on behalf of retailers to consumers worldwide. This proven service can also be used for supplier websites as well and offers you customised delivery notes, insert options and more. Contact us to find out more


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Trade distribution

Gardners is registered with Nielsen Bookdata as a full book trade distributor for over 250 publishers. This means that we fulfill all orders received through the Nielsen Bookdata Teleordering system, at Gardners Terms & Conditions, thus saving suppliers the cost and effort of fulfilling lots of small orders.

For more information please email:

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Shown below is a further selection of the services and opportunities we can offer to
our suppliers. Please don't hesitate to contact our buying team if you would like any further information

Gardners supports the BA Christmas Catalogue. Register your interest in submitting titles for the 2017 issue


As a supplier show your support for independents by linking products on your website through to Hive

Register your interest in exhibiting at our annual trade show held in conjunction with the BA Conference

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As well as providing many supporting services for our customers, we also attend the following
exhibitions and conferences around the world every year and welcome the opportunity to meet with you

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